Turn your newsletters into a new and profitable revenue stream.

What is Passendo:

  • Passendo helps Publishers Commercialise inventory;
  • Strategic Programatic integrations and IO Based;
  • Internal and external demand in one platform;
  • Native And “normal” display – All premium;
  • Much better yield thanks to full eCPM optimization;
  • Priorizite, manage & control – you are in control.

Manage all display & native advertising campaigns, in every newsletter, easily from one platform, and ensure that your advertisers only pay for your most active users – “The people who open”. Offer them optimization and targeting features like they know from a normal display, but with higher standards. E.g. re-engage subscribers and suggest products based on recent purchases (CRM retargeting). Passendo makes sure that you always get full monetization on unsold inventory with premium campaigns through our SSP.

Mailup is a certified Passendo partner and integrates easily with your Mailup e-mail campaigns.

Requirements: Minimum 1.000.000 e-mail opens per month

This description was submitted by the integration’s developer. MailUp lists integrations developed by third parties for customer convenience only. We do not offer any support or guarantee on these products. Please contact the developer for any inquiry.